Within the time, there had been previously some one hundred eighty motorcycle manufacturers in Japan, but Regardless of currently being a latecomer for the space, Nippon Gakki didn't make the technological abilities of leading domestic brands as the standard to fulfill.
As a company with a long history and one that was growing by leaps and bounds even on the time, the question on many people's minds was, "Why would a musical instrument company enter the motorcycle business?" This thirty day period, we introduce the background to that decision and our founder, KAWAKAMI, Genichi.
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With fuel prices rising, obtaining the best mileage out of the gallons is really a best precedence! Boats can have intensive gasoline consumption; it’s not a surprise, but cruising at high speeds about the ocean takes more power than the usual quick drive to the supermarket!
When Nippon Gakki very first entered the motorcycle business, there was equally surprise and disappointment. We have statements on record of how nineteen fifties Japan reacted to your news: "A musical instrument maker built a motorcycle? Does the exhaust sing do, re, mi, fa?" "Your fingers are thoroughly clean when you Enjoy the piano, so why would you go and obtain all of them dirty with oil?
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Throughout WWII, Nippon Gakki made wooden and metal propellers for aircraft. Signing up for the click here motorcycle business was partly to find peacetime uses for its machining equipment.
Based upon that belief, he decided to enter the motorcycle business as a different enterprise alongside the company's musical instruments.
We promote new businesses that make the most of mobility in order to increase people's quality of life and add to resolving social issues.
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The two-tone maroon and ivory coloring was another defining trait in the YA-1. On the time, most motorcycles in Japan ended up utility-focused and transported people and goods, so dark colors that hid dirt ended up mainstream.
Nippon Gakki's entry into the motorcycle business was finished in top secret, with enhancement carried out by a very limited number of people. President Kawakami (right) and customers of the development team kept testing the YA-1 just after its introduction, looking for methods to enhance performance.
So the slim chassis and bright colors of your YA-one greatly contrasted with the colorless cityscapes that still bore the scars of war, earning it the nickname Akatombo ("crimson dragonfly").
Instead, the company set its sights over the world, with Kawakami declaring, "It's actually not a product if it isn't world-class," and "If you're going to complete anything, be the best." It marked the beginning of a challenge by a fledgling new business holding great ambitions and its eyes around the world phase.
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